If you run a business in Houston, Cypress, Katy, or The Woodlands and your website is not bringing you customers, the first question is almost always the same: how much will it cost to fix? Most agencies will not tell you until after several calls. Here are real numbers, taken from how we quote every project at MerchandisePROS.
Quick Answer:
Fixing a business website in Houston costs whatever its problems require. At MerchandisePROS every finding is quoted on its own at $155 an hour, between $155 and $930 per fix. In three real audits, the first phase of work cost between $4,950 and $7,950, with no monthly retainer.
Key Takeaways:
- Rate: MerchandisePROS charges $155 an hour and shows the price of every fix separately.
- By severity: a critical problem is estimated at 6 hours ($930), a high one at 4 ($620), a moderate one at 2 ($310), and a low one at 1 ($155).
- Real cases: sites scoring 75, 67, and 59 out of 100 received first phase quotes of $4,950, $7,950, and $6,495.
- No retainer: work is delivered in phases, critical problems first, with no fixed monthly contract.
- Exact price: the free MerchandisePROS audit tells you what is wrong with your site and what each fix costs.
Why quotes are so hard to compare
Many agencies sell monthly packages or a single price to "redesign the site." The problem is that you cannot tell which part of that money solves what is actually costing you customers. A broken contact button, a business missing from Google Maps, or a page ChatGPT cannot read all cost very different amounts to fix, and you should see each one separately.
That is why at MerchandisePROS every problem we find is a line with its own price. If you do not want a fix, you remove it and the total goes down.
How we price each fix
Every audit finding has a severity, and every severity has an hour estimate. We use the longest likely case as the ceiling, so if the work goes faster, your price does not go up.
| Severity | Estimated hours | Price per fix |
|---|---|---|
| Critical | 6 | $930 |
| High | 4 | $620 |
| Moderate | 2 | $310 |
| Low | 1 | $155 |
Some findings carry their own estimate when we know exactly how long they take. The total is then rounded to a clean figure, never more than $250 away from the exact sum.
What three real audits cost
These are three real businesses we audited. We removed the names, but the numbers are exact:
| Site score | Fixes in the first phase | First phase price |
|---|---|---|
| 75 out of 100 | 12 | $4,950 |
| 67 out of 100 | 14 | $7,950 |
| 59 out of 100 | 14 | $6,495 |
Notice that the site scoring 59 cost less than the one scoring 67. The score does not set the price on its own: what matters is how serious the problems are and how many hours each one takes.
What makes the price go up or down
- Critical problems: all of them go into the first phase, because they cost you the most customers.
- The limit per phase: the first phase includes up to 5 high, 4 moderate, and 2 low problems. The rest moves to a second phase, so you do not pay for everything at once.
- What you already do well: a site scoring 85 or higher usually needs much less work.
You can see everything we do on our digital marketing consulting services page.
How to get the price for your site
The free audit reviews your live site the way a customer sees it, your SEO, your Google presence, and whether ChatGPT, Claude, and Perplexity can find you. You receive your score by email, every finding explained, and what it costs to fix each one. With that, you can compare against any other quote, line by line.
"A business owner deserves to see what they are paying for before they pay for it. That is why every fix carries its own price."
Diego Medina F., Founder of MerchandisePROS
How we do it at MerchandisePROS:
Every audit checks whether ChatGPT, Claude, and Perplexity can actually reach your site, quotes every finding on its own at $155 an hour, and Diego Medina F. personally reviews every delivery. See what makes us different.
Frequently Asked Questions
How much does it cost to fix a business website in Houston?
It depends on what is wrong with your site. At MerchandisePROS every problem is quoted on its own at $155 an hour. In three real audits of sites scoring between 59 and 75 out of 100, the first phase of work cost between $4,950 and $7,950.
Does MerchandisePROS charge a monthly retainer?
No. There is no fixed monthly retainer. Every project is quoted from the findings of your audit and delivered in phases, starting with the most critical problems.
How do I get the exact price for my website?
Request the free audit at merchandisepros.com. You receive your score by email, every finding explained, and the price to fix each one, with no commitment.
Do you work with businesses outside Houston?
Yes. MerchandisePROS is based in Cypress, Texas, and works with businesses across the United States and Latin America, entirely in English or entirely in Spanish.